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Best Practices for On-Page Optimization

On-page optimization is a crucial part of digital marketing because it helps you ensure your audience can find your content when they need it most—in turn, maximizing your website’s traffic and engagement. In this lesson, we talk through what on-page optimization is, key SEO elements of the page and how best to optimize each.

Topics include

  • What is on-page optimization?
  • Key on-page SEO elements
  • Optimization best practices

Related resources

On-Page SEO Checklist: Optimize Content for Search
The Beginner’s Guide to Website Optimization

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